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Mobile First QR Codes
Surfacing mobile features to customers at the branch
Developed QR code capability to deeplink customers directly into the St.George, BankSA and Bank of Melbourne mobile app. QR codes promoted the servicing of financial needs through our mobile app for common services such as card activation, lock card etc. These QR codes were circulated to customers in branch using pamphlets and within a month saw over 8,000 uses.
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